Dave Fleet

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Privacy Is About Control, Not Anonymity

Dave Fleet

Tweet Seth Godin says you don’t really care about privacy : “If you cared about privacy you wouldn’t have a credit card, because, after all, they know everything you spend money on. I don’t care if my credit card company, Amazon, Google or Facebook have my information. Tags: privacy. How about you?

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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

At first glance it seems similar to Google Analytics in nature – in fact, I previously under the incorrect impression it simply connected social media traffic to web analytics. Privacy Concerns? The only question that worried me during the demo I received revolved around online privacy. I came away impressed.

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Digital is facing a Trust Crisis

Dave Fleet

The privacy issues related to social are myriad and layered (see: The Social Dilemma ), but Iā€™d argue that events surrounding the 2016 US election ā€“ where privacy abuse in the Cambridge Analytica scandal played a significant role ā€“ proved a tipping point in trust and public awareness from which social networks have never truly recovered.

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