Jeff Esposito

MARCH 28, 2011

While there’s still a place for Yelp in my heart, I’ve found lately that I much prefer using Twitter and Foursquare to find new places and things to do here in Boston. Yelp has become more of a secondary resource to me–a follow-up after I consult the other two platforms to get details (like hours and menu offerings!),

Foursquare 46

Foursquare Engineering Twitter Resources 46

Jeff Esposito

MARCH 23, 2011

Foursquare – Like many folks, I have been anxious to see which location-based application would come out as the clear leader in the space. Going in to the conference, I was expecting big things from Gowalla and SCVNGR, unfortunately for them foursquare 3.0 was launched a few days before the conference.

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Foursquare Conference Applications Google 38

Jeff Esposito

JUNE 4, 2012

Without a doubt each one of these stores had a callout to “like them on Facebook,” or to “check-in on foursquare” or to “follow us on Twitter”. Foursquare – no deal, despite a call out to check in. Now on the surface this is a great thing for social media as it is getting prominent exposure to the general public.

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Brands Real Estate Foursquare Retail 50

Jeff Esposito

JUNE 13, 2012

Each morning the application fires off an email to you outlining your foursquare check-ins, Tweets, Facebook updates and Instagram images from a year ago along with fun facts about the date and a quip like the one below. If you are like me, it is probably something that has crossed your mind a couple hundred times.

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Foursquare Applications Instagram Social Media 44

Jeff Esposito

AUGUST 16, 2011

So when the explosion of location-based social networking websites began popping up, I was excited to see that developers were looking to create platforms around checking into different beers. A social network that I can get on board with (I fully admit I don’t go out enough to lead and exciting Foursquare life).

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Foursquare Smart Phone Social Networking Applications 43

Jeff Esposito

APRIL 21, 2011

Fast forward to today, as many of you know an Amazon cloud went down and mucked up a lot of heavy hitters in the social space including foursquare, Hootsuite and Livefyre. Now I use many of these services, but did not receive or expect to receive notification of the issue or how it impacted my by any of these companies.

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Foursquare HootSuite Disqus Reddit 32

Jeff Esposito

AUGUST 18, 2010

Written on August 18, 2010 by Espo in Geotargeting As geolocation applications, like foursquare , Gowalla and SCVNGR , continue to gain integration with the general public and retailers, we are going to see a lot of cool things from companies benefiting retailers; however that is still a ways away.

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Alltop Foursquare Applications Retail 28