Adam Cohen

MARCH 30, 2011

Photo credit: cayusa via flickr. 10 Quick Tips for Retailers to Engage in Social Media Right Now (44). Leverage that insight to build long term relationships with customers (whether first to market with the tactic or not) and success will follow. Most Commented. Can Social Media be Taught? (56). The New Marketing Funnel (48).

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Social Media Airlines Sentiment Conference 244

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. What did I miss? It’s more than just market research, it’s the practical application of [.] More about this blog here.

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Research Social Media Marketing Retail 265

Adam Cohen

JULY 16, 2010

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. I sincerely hope that people just sit back and enjoy the brilliant piece of work, and stop giving P&G the link love. Who’s with me? (By

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Badge Disqus Web 2.0 Retail 201

Adam Cohen

AUGUST 24, 2010

The retailer already tried the leap – they started with the prototypical Facebook page, a couple of Twitter accounts, some user generated content contests. Photo credit: clickflashphotos via Flickr. (Well, the decision to leap anyway – the benefits can be much more reqarding.) Related Posts. On Beyond Snake Oil (1).

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Company Social Media Posterous StumbleUpon 231