Pam Moore

JUNE 21, 2019

Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. Findable – If your target audience can't find it, it's all for nothin'! Brand loyalty – Content should help drive brand loyalty with reader. Source: Wikipedia. Know your audience. Self promotion.

Content 113

Content Marketing Loyalty Findability 113

Webbiquity SMM

DECEMBER 13, 2011

Grow your influence and attract followers/friends/connections by sharing interesting and relevant content—your own, from third parties, and from people you are following / would like to have following you. What helps most, however, is having your content shared and passed along by others with high influence in your market space.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

AUGUST 28, 2012

How do we demonstrate the ROI of social efforts? Five Types of Social Media Influencers by Intelegia. You want loyalty? Social Media Metrics and ROI. 101 Examples of Social Business ROI by Dachis Group. What’s the best process for developing a social media marketing plan? Quantify the biggest brand topics.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JUNE 14, 2011

. • Online buyers discover information in three ways, which require three different approaches to capitalize on: active search (use SEM), passive search (use content marketing and SEO), and influence (social media). • It’s not enough just to produce great content, it has to be made “findable.&#. Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164