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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. But despite some initial reluctance, politics has embraced the social media Egosystem as much or more than any other industry.

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Fetching Friday – Resources Mashup & Unseen Sea

Kikolani

Knowing how to deal with competition in your industry is vital for success. Testing the Accuracy of Visitor Data from Alexa, Compete, Google Trends, Doubleclick & Quantcast – These sites report massively lower and wrongly trending data – and SEOmoz isn’t alone in experiencing this frustration. Freelancing.

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Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

In my post on how to become a niche rockstar I said that in order to be at the top of your industry (in a lot of cases online) it’s important to know as much about it as possible. In that particular post I looked at the green industry from the perspective of a blogger and shared some of my findings.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Automating your marketing efforts may be fruitful.

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$100,000 in One Week, a Viral Nova Follow-Up

Viper Chill

Hopefully that gave Edgar some things to work on and gave you an idea of what is important when it comes to design in this industry. Here’s the fact I see in Quantcast: They’re coming back. The Business Insider Article Was Terrible Reporting. BI made a very compelling argument, with multiple traffic examples to back it up.

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ViperChill Monthly Report 4 (My 1st National Press)

Viper Chill

Alexa is quite skewed towards the IM niche as a lot of marketers have the toolbar installed on their browser and then visit this site. You’ll find the figures look high for a number of blogs in this industry. Compete and Quantcast should have some information for you if the sites are of a decent size.

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