Josh S Peters

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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

If your customers are heavy Pinterest and Facebook users, then don’t display StumbleUpon and LinkedIn share buttons (or at least don’t make them prominent). Social Media: Promote the content on your profiles and ensure social sharing is both prevalent and relevant.

Strategy 186
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The Convergence of Search and Social Part 5 – Paid Media’s Place

Josh S Peters

This includes billboards, commercials, ads, Google AdWords, Facebook ads, paid StumbleUpon posts, sponsored Reddit or Digg posts, promoted Tweets, sponsored YouTube videos, sponsored forum topics, paid wiki entries, etc. Forum (on-site), wiki, Twitter or Facebook page, blog, website, newsletter, apps, etc.

Wiki 178