Direct Marketing Observations

JANUARY 12, 2012

Thanks to the folks at imediaconnection , I give you 15 social tools you should know about. bufferapp is tiny little tool that lets users schedule time-released tweets. EveryStockPhoto bills themselves as “the largest search engine for free photos.” CloudFlood gives away freebies in exchange for social media actions.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Direct Marketing Observations

APRIL 12, 2012

I can use the best listening tools and platforms there are, but if I don’t know how to use them or I use them the wrong way, they are totally worthless to me. Just because you can get the boat in the water, start the engine and take off, doesn’t mean you know where you’re going or how to get there.

Social Media 143

Social Media Tools Engineering Platform 143

Direct Marketing Observations

MAY 13, 2022

As hard as it may seem to fathom, social media is the engine that drives the world’s collective opinion. The proliferation of apps and tools for creative purposes skyrockets in 2022. Right or wrong, good or bad, social media sits there daily waiting for you and if you don’t see “it” that day, don’t worry, they’ll be more tomorrow.

B2B 112

B2B Social Media Conversation Platform 112

Direct Marketing Observations

FEBRUARY 5, 2010

6) Encourage your employees to follow your company via social media tools and platforms like Twitter and retweet, post, etc. 10) Show corporate executives how social media tools like wikis and internal communities, can help increase productivity. It’s a very clear way to demonstrate value. Be part of the conversation.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Direct Marketing Observations

MAY 16, 2011

Interestingly, the research show that search alone is still a powerful tool in online buying intent, behavior and research. Search drives the intent or consideration to buy, and social locks up or seals the intent and turns it into a conversion.

comScore 182

comScore Influencer Survey Study 182