The Social Media Incubator

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How to Use LinkedIn for Marketing/Non-Sales Professionals – Part I

The Social Media Incubator

It’s often easy to see how using the social networking site LinkedIn to find new potential customers could be very beneficial to sales & marketing teams. How can you use LinkedIn to your benefit and the benefit of your company if your role within your company is not directly tied to bringing in new customers? Stay tuned!

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4 Concepts Your Online Marketing Should be Ready for in 2015

The Social Media Incubator

The man behind the search engine’s social site, Vic Gundotra, stepped down earlier this year; and arguably the best feature offered by the site, Hangouts, is now available as a standalone application. LinkedIn will become B2B leader. LinkedIn will become B2B leader. It’s off to the races!

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5 Easy Ways To Reach Local Customers Online

The Social Media Incubator

Social media – Facebook, Twitter, Google+, LinkedIn. Local search engine optimization – People search for all kinds of things online, and a lot of what people search for is local. Once you’re in the search engines, local search gets a lot easier. Build a website and get people to opt in to your e-mail list.

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A Deeper Look into Social Authority

The Social Media Incubator

As I mentioned in an earlier post about social authority , using social media strategically in this manner also can improve where your website ranks in the search engine results. Now, what you do everywhere online affects where your website will rank online.

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True Social Media ROI is All About Integration

The Social Media Incubator

One of the main reasons for that is Social Search – that is, where conversations taking place on social media sites become a part of the search engine result listings – otherwise known as “real time search.” ( Learn more about how social media helps your search results ). Let it stand alone and you may be in for a rude awakening. ”

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