Dave Fleet

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Eight Tips for Scaling Social Customer Support

Dave Fleet

Edelman’s Trust Barometer shows that search engines are the #1 source of information about companies for informed consumers. While you may have a core group of support agents conducting support online, look to train and prepare a broader group of employees to step in during critical situations. So, win the search battle.

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Monday Morning Reads: Churnalism, Bubble Bursting, Influence Limits

Dave Fleet

The Guardian reports on a new service from journalism watchdog the Media Standards Trust that reveals how all media organisations are at times simply republishing, verbatim, material sent to them by marketing companies and campaign groups.