Social Media Strategery

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The Year in Social Media Strategery

Social Media Strategery

Since that first post more than three years ago until now, this blog has served as the foundation for everything I've done in creating and building the social media practice at Booz Allen. Social Media? Social Media and Higher Education? This third year though, was a little different. Change Management?

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So You Want to Bring Social Media to Your Organization?

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I’ll be giving a presentation followed by a panel discussion on how social media is changing public transportation. Start by understanding what social media/new media/Web 2.0

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Brand Marketing and the Fair Pay to Play Act

Social Media Strategery

That obviously opens the door to everything from paid endorsement deals to social media “influencer” relationships. From energy drinks to beauty products to Amazon, brands have infiltrated college campuses via “social media influencers.”

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Time for a Change

Social Media Strategery

Over the last four years especially, I felt as if I was at the tip of the spear when it came to things like social media policy (this blog and my Twitter account were the first transparent, employee-owned, external social media properties), Enterprise 2.0 (I I was on the Programming Committee for the first Gov 2.0

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Mr. Popularity and Your Enterprise 2.0 Community

Social Media Strategery

Do they involve &# social media,&# “Web 2.0,&# “new media,&# “mobile,&# “enterprise 2.0,&# or “collaboration?&#. This makes your communities far more social media and technology-oriented than your organization really is. Are community members discouraged from discussing operations?

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Is Our PR Community Part of the New Pittsburgh or the Old One?

Social Media Strategery

People who go to as many networking events, conferences, and happy hours as they could just to be a part of the energy around them. When I moved back here in August, my friends and colleagues all asked if I’d miss that feeling, that energy.

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My Gov 2.0 Heroes

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media My Gov 2.0 My world was flipped upside down – not only could social media be used in the government, it could be used effectively AND securely for mission-critical purposes?

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