Meta Wants You to Test Catalog Ads
Jon Loomer
SEPTEMBER 9, 2023
When you create an ad using manual upload, you may see a prompt under the Call to Action: “A/B test catalog versus manual upload. Run a 4-day test with your existing budget to see how using your catalog can impact performance.” Check that box to turn it on. And then you’ll see the A/B test details: – Test duration (four days) – The two versions (the original and the catalog ad) – Total budget – And your catalog ad settings The catalog ad version will automatically use med
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