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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

It’s SMS marketing—one of the easiest and most effective ways to reach your target audience. In this post, we’ll take a look at what SMS marketing is, different types of SMS marketing campaigns and share some examples of how businesses are using SMS marketing to reach their goals. What is SMS marketing?

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The What, Why, and How of Brand Awareness

Pixlee

First off, it helps increase customer loyalty. This can be as simple as sending out newsletters with updates and promotions, SMS notifications, or inviting them to follow your brand’s social media channels. In addition to customer loyalty, brand awareness also helps businesses drive their digital impact.

Brands 40
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7 Strategies I’m Pitching for Businesses to use Facebook Places

Stay N' Alive

What happens when Facebook enables Push notifications on the iPhone in the future for Venue owners? You could set up a deal that offers a discount at the store only if they’ve previously checked in on Facebook Places, or perhaps they have to check in more than one time. SMS – Yes, Facebook Has This, Too. and Events).

Strategy 111
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The complete guide to chatbots for marketing

Sprout Social

Chatbots typically operate within SMS text, website chat windows and social messaging services—like Messenger, Twitter, Whatsapp and Instagram Direct—to receive and respond to messages. Chatbot marketing also helps brands and customers engage more closely by: Sharing quick answers regarding discounts, or a product or service.