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5 Ways to Deal with Seasonal Dips in Search Engine Traffic

Adam Sherk

Major stories that emerge (such as Michael Jackson or the health care debate ) can bring large spikes in search traffic, but it’s common to see the numbers drop after May and not pick up again until September. This is to be expected, and it’s one reason why year-over-year metrics have more value than month-to-month.

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How to Be a Courageous Leader in the Post-Pandemic Era

The Realtime Report

Stacy Caprio of Her.CEO concurs, offering that “a courageous leader has the ability to look at the data and make decisions, even when these decisions go against the grain of public opinion, the media and general public panic. further substantiates that courageous leaders stick steadfast to their personal standards.

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Google Living Stories – Just Snazzy Topic Pages or is Google on to.

Adam Sherk

In looking at the current Living Story examples , one thing that struck me is that news sites will need to be careful not to pick subjects that are too broad to be effective. So bottom line, are Living Stories a good idea?

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

. • Shwen Gwee , Lead New Media Communications, Vertex Pharmaceuticals. • Charlie Schick , Sr Media Producer, Children’s Hospital Boston. • Lee Aase – Syndication and Social Media Manager at Mayo Clinic. • Holly Potter – VP Public Relations at Kaiser Permanente. • Vince Golla – Director, Digital Media and Syndication at Kaiser Permanente. • Erin (..)

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

This is often required for regulatory compliance in industries like health care and finance. This data can be referenced during legal discovery, if necessary, or requested by regulatory bodies. The more you interact with an AI program, the more “intelligent” it becomes, since it has more data to work with. See Chatbot.

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The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Coming at this problem as someone who works in the nonprofit and health care sectors, let me add “community wellness&# to the list. I’ll read a blog by someone with so valid commentary and check the product data sheet if I want to know something about the product. And am surprised every time I see it.