Idaconcpts

FEBRUARY 6, 2013

And apps like Facebook and Foursquare and helping them do just that. A coffee shop, for instance, can use Foursquare to promote a free shot of espresso with every large coffee drink. This means that, for the most part, Latinos are reaching into their pockets when they want to check-in, like, tweet, or post a picture.

Social Media 132

Social Media Foursquare Communities Mobile 132

Idaconcpts

JULY 10, 2012

Klout tracks activity across numerous social networks, including Twitter, Facebook, LinkedIn, Google+, Foursquare and YouTube. After sifting through all of this social data, Klout gives a score on a scale of 1 to 100, with 100 being an indication of a highly influential person.

Klout 154

Klout Engagement Hotels Foursquare 154

Idaconcpts

JUNE 4, 2014

They don’t want unsolicited calls or texts (some people are still on a pay-per-text data plan). You’ll want to make sure you’re listed in local directories, that you’ve got a Google Places page, that you’ve signed your business up with Yelp, Foursquare, etc. On the contrary! Most people are still incredibly wary of mobile messaging.

Marketing 151

Marketing Case Study Smart Phone SMS 151