article thumbnail

19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. subscribe to your newsletter, download a gated content asset, register for a webinar) against that page’s total visitors. Cost-Per-Click (CPC). Instead, look to your CPC. Awareness metrics.

Metrics 112
article thumbnail

7 Keys to Facebook Advertising Success

Jon Loomer

I host a near-monthly free webinar called the Keys to Success, where I break down the details of when Facebook advertising does and does not work. The next time this webinar airs is next Monday, February 20. The webinar is a comprehensive, exhaustive 90-minutes. You can register for it here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Other conversion examples include lead-generation actions like opting into a newsletter, registering for a webinar, or downloading a whitepaper. Cost per click (CPC). See Conversion rate.

List 145
article thumbnail

Social Media Terminology: Social Media Words You Need to Know

agora pulse

Branding is how your brand presents itself and how people perceive it. Cost per click (CPC). More information about CPC: Is Your Social Media Marketing Budget Ready for the New Year? The Battle of Facebook vs. Twitter Ads: Which One Has the Lower CPC? Those elements will often be detailed in a brand style guide.).

article thumbnail

10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

Neighborhood Checker – The Majestic SEO Neighbourhood checker tool presents a list of “neighbours” – or, in technical terms, the sites hosted on the same IP. Comparator – Compare headline stats for up to 5 different domains with the site comparator tool. Also, don’t miss their members-only resources.

SEO 167
article thumbnail

45 Marketing Tools to Consider for 2017

Razor Social

The tool will return tons of related long tail keywords with search volume, CPC and difficulty, as well as SERP results with some valuable SEO metrics. You can use SEOMonitor to perform keyword research and look at the stats such as Keyword Opportunity, Difficulty, Bounce rates & CPC and Revenue Forecasts. SEOMonitor.

Tools 40
article thumbnail

Social Pros 12 – Derek Halpern, Social Triggers

Convince & Convert

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch.

CPM 119