Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. Client D saw a 46% decrease in CPM, a 51% decrease in CPC and a 51% decrease in CPLPV. It’s a worthy debate.

CPM 175

CPM Social Media CPC Sample 175

agora pulse

NOVEMBER 4, 2020

When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. Get your FREE social media calendar packed with ideas and examples.

Reddit 115

Reddit CPC CPM Cost 115

Harp Interactive

DECEMBER 18, 2009

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing.

Tips 290

Tips CPM CPC Retail 290

Justin Levy

JUNE 23, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! You learn about creating an ad, setting a budget, selecting cost-per-click (CPC) or cost-per-impressions (CPM), discovering your target audience, and using Facebook Insights (analytics).

Facebook 259

Facebook Marketing Privacy Class 259

Hootsuite

SEPTEMBER 9, 2020

Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Of course it can be scary to move from an organic social strategy to putting real money on the table. Types of social media ads. Advertising on social is a hyper-direct way to reach the audience you want.

Advertising 145

Advertising Social Media HootSuite How To 145

Hootsuite

SEPTEMBER 17, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Marketers have three options for their bids: Cost-per-click (CPC). Cost-per-mille (CPM). From a single dashboard you can manage all your social media profiles, run ads, and measure their success.

Adwords 145

Adwords Google Campaign Cost 145