Jeff Esposito

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Twitter X-Factors

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Twitter X-Factors Written on September 6, 2010 by Espo in Twitter Exact Target and CoTweet put out this report ( click here if you are having trouble viewing) a few weeks ago and got the chance to chat with the team behind the report.

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CoTweetup Boston – Social Media Panel

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading CoTweetup Boston – Social Media Panel Written on August 24, 2010 by Espo in social media On Thursday, August 19, 2010, CoTweet hosted the #CoTweetup in Boston. You should also follow these folks on Twitter. The panel discussed trends in social media.

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Things to do today

Jeff Esposito

This post was mentioned on Twitter by jeffespo, Alltop Social Media. 2 Comments - Leave a comment! « Previous Post Next Post » [link] Tweets that mention Things to do today | Jeff Esposito’s Blog — Topsy.com [.] Alltop Social Media said: Things to do today [link] Social-Media.alltop [.] See ya later!

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Measuring your social output

Jeff Esposito

For Twitter, you can sign up for a third party tool like Twitter Counter to track your account’s growth. For example if you are using Twitter, you can count the number of @ replies that you receive or the number of overall conversations that you have each month. Facebook provides this data under the site’s Insights function.

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Five for Friday 8.12

Jeff Esposito

If you are in the Boston area or will be next Thursday night, be sure to check out the CoTweetup with the folks from CoTweet. Active Twitter Users Are Your Most Influential Consumers – This is an interesting look into the influence of customers on Twitter in bite sized nuggets. Definitely worth a quick read/skim.

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Don't burn bridges

Jeff Esposito

After the sale, offer customers ways to keep in touch with the company that they are comfortable with – email, blog, text, Twitter, Facebook, YouTube, etc. For example, CoTweet recently put out a research report, Twitter X-Factors , which showed some pretty interesting numbers when comparing regular Twitters users to all other consumers.

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