Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Certainly on the cost side, with the multiple licenses, it came out far better, and the UI seemed a lot more intuitive as well. I'm currently using SM2 for most of my clients, and like how easy it is to use.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges. But at the end of the day, it’s a time and cost expense that is meant to generate business.

Questions 160

Questions Social Media Consultant Education 160

Buzz Marketing for Technology

FEBRUARY 9, 2011

A good DIY choice for small brands looking for a no cost option. Great for small brands and the do it yourselfer social strategists. Clearly the costs of the monitoring space are going to go to zero, it’s just a matter of when. Which sounded like Social CRM meets Systems Integration company to me.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275