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The Fight for the Future of Influencer Analytics

Convince & Convert

AUGUST 19, 2012

Big news last week as Klout announced a significant overhaul of its influencer identification platform. The most notable changes are: An increase in ranking factors from approximately 100 to 400, meaning there are vastly more activity and behavior types comprising your Klout score.

Analytics 139
Analytics Influencer Klout Vocus 139
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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

MARCH 23, 2011

Global monitoring capability adds cost and complexity to a tool, so don’t buy it if you don’t need it, but for multinational businesses, this is essential functionality. Geographic/language coverage. Enterprises that do business globally need the ability to track social media mentions across borders and in multiple languages.

Tools 193
Tools Social Media Sysomos Vocus 193
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