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Adam Cohen

Content

Sites

Down the Rabbit Hole: Super 8?s Complex Viral Campaign

Adam Cohen

SEPTEMBER 22, 2010

Well, I was hooked and found [link] , which has a lot of hidden features and content: And then more content leads to the blog [link] , updated recently, run by a character in the movie, Josh Minkin: What’s this have anything to do with Super 8 and the plot? There is clearly a storyline to the content.

Wiki

Wiki Campaign Film Posterous

Social Media Does Not Exist

Adam Cohen

JUNE 8, 2010

Attribution of revenue from interactive marketing tactics like paid search, display advertising and landing pages now need to factor social tactics (shared links, social content on site) to understand the impact to analytics and optimization.

Social Media

Social Media Paid Search comScore Posterous

Adam Cohen

Down the Rabbit Hole: Super 8?s Complex Viral Campaign

Social Media Does Not Exist

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