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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Consultants use content management systems (CMS) such as WordPress or Drupal to publish without web support. They can easily create and publish landing pages and blog posts. With a daily review of insights, a consultant can adjust strategies and tactics, on the fly, to improve campaign return on investment (ROI).

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World Class Processes, the War of Ideas and Other Content Strategy Wins

Writtent Blog

Lisa Wiese of inbound marketing agency The Weidert Group delivers an outstanding overview of the 5 types of tools you need to successfully publish and distribute your outreach. Getting the technical side of things right will allow you to seamlessly scale and focus on improving your content marketing strategy.

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Are You Writing Intelligent Content? Should You Be?

Waxing UnLyrical

More specifically, structured content is a way of organizing, storing and managing content, breaking it down into easily identifiable modules and then assigning/using metadata tags and automation to publish this intelligent content from a single source to multiple distribution channels. Simplify Translations.

Content 181
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130 most important social media acronyms and slang you should know

Sprout Social

They are responsible for managing and nurturing a brand’s relationship with its community – not to be confused with social media manager. CMS – Content management system. The tool you use for editing, scheduling and publishing any form of written material for the web. ROI – Return on investment.

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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

ROI: Return On Investment. ROI measures how much profit is delivered for given corporate initiatives. ROI is one of the most common ways businesses assess the success of campaigns and ventures. Resource: Learn how to track and improve your social media ROI. CMS: Content Management System. Get Started.

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101 Marketing Tools and Technology Tips for 2017

Razor Social

Social media management tools can help you streamline all your day to day activity on social media. With the right tool, you’ll not only save time but also get better results over time and maximize your social media ROI. Ideally, you’ll find a tool that allows you to manage all your social accounts from a single dashboard.

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