What Twitter’s Latest Move Says About the Industry Shift from Social to Messaging
Visually SM
AUGUST 13, 2015
Last year, it launched Slingshot, an ephemeral messaging app meant to compete with Snapchat, and then a few months later made a stunning $22 billion acquisition of WhatsApp, which itself has over half a billion users. Why do users — and investors — find this brand of app so valuable?
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