Direct Marketing Observations

APRIL 26, 2011

I know that the comparisons between Facebook and Twitter are not justified. Facebook is really about developing deeper relationships with friends and family whereas Twitter is more about sharing and consuming information with people in a quick and easy fashion. There are other similarities but the fact is they are different.

Twitter 183

Twitter Facebook API Foursquare 183

Direct Marketing Observations

JUNE 14, 2011

“Just&# throwing up a website pales in comparison to taking the time to find out from your audience what they want and making sure that what you sell or offer online is meeting the needs and expectations of your buyers, customers and prospects.

Aggregator 143

Aggregator Comparison Discount Curation 143

Direct Marketing Observations

NOVEMBER 2, 2010

No longer do you get a chance to speak to prospects, they simply search online, visit the first few sites that come up, comparison shop through online and physical stores, review product ratings and comments. No longer do they call you to see if something is in stock or what your hours of operation are.

B2B 199

B2B Patterns Comparison Compete 199

Direct Marketing Observations

APRIL 13, 2010

Traditional Marketing Comparison. Proper Reporting – that integrates the different systems and provides true enterprise analytics and reports. Advanced Sentiment Analysis – not just positive and negative either. CRM Integration. Take a look at that last point.

Social Media 178

Social Media Sentiment Comparison System 178

Direct Marketing Observations

JANUARY 4, 2010

Consider a blog regarding a comparison of cameras debating which to get. The payoff though is equally impressive for any company who can transform their client relationships with customer service being at the core.

Social Media 131

Social Media Engagement Class Social Enterprise 131

Direct Marketing Observations

JANUARY 25, 2019

At its peak, AOL had over 35 million active users , and though those numbers pale in comparison to Facebook, those were really big numbers back then. Regardless of the fact that there are 2 billion active users on the social network, we will move on to something newer and shinier.

Facebook 170

Facebook Social Networking MySpace Comparison 170