Pixlee

MAY 2, 2019

As detailed in the Glossier Playbook , Glossier kept a laser focus on their community at their core for growth. For many retailers, it takes millions of dollars and years testing, tweaking, and focus-grouping before coming to market. Community Building. Emily Weiss, Glossier Founder. Focus on Content.

Retail 68

Retail Authentication UGC Case Study 68

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

UGC 60

UGC Content Instagram Hashtag 60

Buffer Social

JULY 8, 2020

While we planned to have a presence on all the major social media platforms, we knew that Instagram was going to be a main priority for us and where we’d be dedicating a majority of our resources when it came to content, influencer and community. Time is of the essence, so check in with your platforms of highest engagement frequently.

Instagram 98

Instagram Social Media UGC Strategy 98

Later

JULY 22, 2020

The Shop tab is an awesome addition for both retailers and everyday users looking for shoppable inspiration on Pinterest. Canadian jewelry brand Mejuri keeps their Pins fresh and cool by implementing user-generated content (UGC). They even have a dedicated Pinterest board for their community.

Strategy 58

Strategy Brands UGC Marketing 58

Sprout Social

OCTOBER 17, 2016

Resource How to Identify Your Social Media Influencers Join Twitter Chats Twitter chats are organized group conversations where a host asks a series of questions to participants. Community building is also an important aspect of social media marketing. Facebook Groups are a great way to get started with this.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

agora pulse

FEBRUARY 10, 2021

The online clothing retailer has nailed its brand voice and applies it uniquely across the various social channels. On Facebook , they’re all about UGC ( user-generated content ), sharing funny fan tweets, popular memes, and Instagram posts. Building a strong global community is key to having a strong social media presence.

Organization 207

Organization Social Media UGC How To 207