Waxing UnLyrical

NOVEMBER 24, 2010

And they research and they monitor (sometimes for up to three months) just to find out: a) Who a brand’s target audiences are; and b) Who the key influencers within that community are. They listen a LOT. Then they plan. And talk they do. How and where can your consumer touch your brand? – and 14.9%

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Convince & Convert

FEBRUARY 2, 2012

The RSS feed is: [link]. They’ve been encroaching a little bit on their developer community’s turf. One of the things that we’re looking at really closely is sentiment analysis. That’s something you can do really easily as a retailer or as a CPG brand. Listen Now. Find us on iTunes too! Eric: Yeah.

Social Media 117

Social Media Committee Team Questions 117

Convince & Convert

APRIL 27, 2012

The RSS feed is: [link]. It starts at the retail location, it starts in the restaurant, it starts where you are, and giving people a reason to tell those stories. Why do I need your journalism organization to tell me what somebody else said when I could read it for myself on Twitter or in an RSS feed or any other number of places?

Insurance 115

Insurance Journal Research Hashtag 115