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24 Tools Every Social Media Manager Should Use

Visually SM

Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. Buffer is a simple and effective tool for sharing content through Facebook, Twitter, and LinkedIn. One thing that places Oktopost above other tools is its ability to monitor LinkedIn Groups as well as company pages.

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8 Ways Businesses Should Use Social Media

Kikolani

Many businesses hear about the advantages of social media in terms of marketing their products or services, but some forget to look at other major benefits of social media beyond finding leads or making a sale. Include searches for your company, business owner, or unique product name. More Tips on Social Media for Business.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

9 Social Networks Your Business Should Be Using by Likeable Media. Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix. Cohen describes how GE found success with a private social media community.

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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

With Twitter being so incredibly large and vast, there are different types of mini-communities. HootSuite puts all the accounts in one single interface (you can do the same with TweetDeck and Seesmic, I believe), but in terms of passwords, I usually use KeePass to store them with other relevant account information.

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Three Essential Tips to Growing Sales and Service, One Tweet at a Time

ProBlogger

Twitter offers small businesses and independent professionals unique opportunities to out-maneuver their larger competitors, by using the social network as a real-time prospecting and customer service system. Some of their cries will be relevant to you and your business. You’ll find new communities you can join and influence.

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How to Produce Social Media Content for Your Business

yMarketingMatters

This is very important if you are a single business owner or a small business with a few employees. Just break down your blog into many different mini posts for Facebook, Twitter, Linkedin or other social media profiles. Linkedin is more professional. Facebook, Linkedin, Google+: 1-2 posts. Twitter: 5-7.

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16 Tools Every Social Media Manager Should Use

Visually SM

Considering TweetDeck is specifically tailored for Twitter, it may not be the best tool for those looking to simultaneously manage various social networks in one place. Hootsuite takes it a step further and allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, Google+, Foursquare and many more networks.