Sherrilynne Starkie

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Instagram launches @shop profile

Sherrilynne Starkie

Instagram launched a new @shop account to curate shoppable posts earlier this week. Content featured on this account will be 100 per cent community-trends driven and is supposed to be as a real-time indicator of what’s new and cool.

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Using curated content in social media brings many benefits, but it can take a lot of time searching for relevant, quality stories to share. These services provide daily updates on the topics of interest and have share buttons built right in to make curation almost effortless. Luckily there many automation tools for content discovery.

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Why your social media isn’t working

Sherrilynne Starkie

The combined solution included influencer outreach and content curation. The analytics revealed that Facebook wasn’t referring any traffic to the website and so no online lead generation from a highly-engaged community. The problem was the target audience, researchers and academics, was not taking part.

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Reuters, Rogers and social dashboards

Sherrilynne Starkie

It also has a stock sentiment module, which features opinions from hundreds of thousands of sources captured and curated by WiseWindow , which uses statistical techniques and natural language processing to deliver predictive data in realtime. Content curation on the rise. Related posts: SoMed study into street protests.

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Social media: the ultimate skills cheat sheet

Sherrilynne Starkie

Curation Underpins thought leadership, relationships and partnering and creates audience value. Community Management. Podcast Production Google Home and Amazon Alexa are driving the on-demand audio content trend. 67 million Americans listen to podcasts monthly. SEMRush, Moz.com, SearchMetrics, AWR Cloud. Digital Advertising.

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Get organized with a content calendar

Sherrilynne Starkie

It even gives you a plan using social media to promote your own stories or curated even curated content. For example, industry issues, trends and practices, products, company news, community news, customer testimonials and case studies. Be effective. An editorial calendar will let you plan the topics covered within your content.

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Use an editorial calendar for content marketing

Sherrilynne Starkie

This tool will provide a plan for social media distribution for each piece of original content and even for curation of other’s content and general social media community engagement. For example, industry issues, trends and practices, products, company news, community news, customer testimonials and case studies.

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