Twist Image
AUGUST 10, 2012
Does that mean that social media and digital media has not disrupted the model or added new layers and opportunities? Community managers going everywhere and anywhere on Facebook that health nuts hang out? You're going to engage customers and have them crowdsource the next update to your 300-year-old product? community manager.
Convince & Convert
JUNE 23, 2010
What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. This is where crowdsourcing comes in. Embrace these people. We know better now.
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