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Sysomos Acquired By Marketwire

Dave Fleet

Lithium Technologies. Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. Jive Software. January 2010. February 2010. April 2010. April 2010. Scout Labs. Note: CNW Group is a 76design client. User-friendly interface.

Sysomos 334
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Five for Friday 10.29.10

Jeff Esposito

Jenny Zesut of Lithium and I have a great conversation that you won’t want to miss. Debate: Do All Community Managers Need Social Media? Is social media needed to have a community manager? So if it were to go poof, so does your community. Can Boston Become the Silicon Valley of Marketing? –

Lithium 24
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve been in marketing or advertising (online or otherwise) for 20 years. Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. You’re thinking that I’m crazy. But, I’m not.