Convince & Convert

FEBRUARY 1, 2018

With insider access into the inner workings of NCAA-regulated collegiate sports coverage, I’m happy to report that King received social media training—to protect her privacy, her reputation, and the reputation of the university she represents. Tweets will fly; reputations will be built and broken; influencers will be born.

Sports 118

Sports Reputation Marketing Committee 118

Convince & Convert

JANUARY 26, 2012

Two weeks ago, I received a Klout Perk to be part of the Social 46, a gathering of Indiana’s top social media influencers. According to the Indianapolis Super Bowl Host Committee , Klout was used to help identify the participants, and the list was augmented manually with known local bloggers, gadflies, and connectors. Not really.

Klout 122

Klout Committee Hosting Storify 122

Hootsuite

SEPTEMBER 28, 2020

Relationships develop with sustained engagements that lead to conversations across multiple channels. Through social listening you can get real-time insights into shifting trends, consumer sentiment, competitive intelligence, and risks to brand reputation. “There isn’t a wall between internal and external.”.

Marketing 144

Marketing Committee Health Care Organization 144

Hootsuite

MAY 20, 2020

Hackers recently accessed Twitter accounts associated with the International Olympics Committee. When your connections are tricked into handing over confidential information, your reputation suffers. Another type of imposter scam targets brands hoping to work with influencers. negative conversations about your brand.

Social Media 144

Social Media Tools Tips Policies 144

SocMed Sean

NOVEMBER 26, 2011

Using my social channels, I was able to engage in some incredible online conversations with industry leaders in Intranets. Luckily, these folks also understood the value of social sharing and were willing to contribute their experiences to the conversation via their blogs and Twitter accounts. Let’s be clear, though.

Collaboration 258

Collaboration Committee Social Media Knowledge Base 258

Convince & Convert

FEBRUARY 24, 2010

Speed kills in this environment, and you can’t succumb to endless committee meetings, planning and spreadsheets, when you can win or lose customers every minute of every day. It only took Domino’s two employees to put some cheese in their nose , and global reputation suffered. Now that it is so easy for Joe Q.

Compete 116

Compete Conference Organization Social CRM 116

Hootsuite

AUGUST 6, 2021

Your average social marketer isn’t typing out dank memes all day—they’re creating content that drives new leads, responding to customer questions, and protecting their brand’s reputation online. Trusting them to improvise in real-time lets them hop on emerging trends, which amplifies your brand’s share of voice in the conversation online.

HootSuite 130

HootSuite Marketing Social Media Management Skills 130