Adam Cohen
JULY 12, 2010
Understanding the Current and Future Market Conditions Market research is a core part of any business strategy – in this case meaning researching markets. Understanding the Competitive Landscape When deciding to build a strategy for social media , it’s clearly important to know what your competitors are doing.
Adam Cohen
JULY 19, 2010
My topic for this week is “ Social media AND… “ If you have been a subscriber here you know that I look at social media tactics as informed strategies leveraging deeper understanding of a brand’s most valuable customers and prospects – truly integrated into other forms of marketing. It is solely my opinion.
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Adam Cohen
APRIL 12, 2012
Multinational companies can develop content strategies for engaging followers that are targeted and more relevant. A more official rollout can be expected in the near future, but for now brands should prepare enhanced engagement strategies for their followers in order to leverage these new products to the best of their ability.
Adam Cohen
JULY 16, 2010
a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.
Adam Cohen
SEPTEMBER 2, 2010
I’d love to hear your thoughts in the comments. Tags: Consulting Interactive Marketing Marketing Strategy Search Marketing Social Media Business Dan Zarrella Digital marketing Digital strategy Internet marketing Lee Odden Marketing Marketing and Advertising. What other qualities make the most well-rounded digital athlete?
Adam Cohen
AUGUST 10, 2010
For more thoughts on what each one means, please see the post on iMedia and let me know what you think here in the comments. Tags: Consulting Marketing Strategy Social Media iMedia Internet marketing Marketing Marketing and Advertising Snake oil. What did I miss? Photo credit: caseymfox via Flickr, with apologies to Dr. Seuss.
Adam Cohen
APRIL 12, 2012
Multinational companies can develop content strategies for engaging followers that are targeted and more relevant. A more official rollout can be expected in the near future, but for now brands should prepare enhanced engagement strategies for their followers in order to leverage these new products to the best of their ability.
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