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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. It’s already being used by McDonald’s, 7Eleven, David’s Bridal and Subway.

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Best Social Media Monitoring Tools

Bill Hartzer

Some of the great things about this social media monitoring site is that it has tools that companies can use to automate their online reputation tracking system. Brands Eye – When it comes to protecting your reputation online, few sites can top Brands Eye. This information can be used to improve products and increase profits.

Cymfony 152
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The Dirty Dozen Top 12 Social Media Mistakes to Avoid

Webbiquity SMM

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Proper training dramatically reduces the risk of an employee releasing sensitive information, inappropriate comments or just plain muddled messages (e.g.

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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

You need to network with like minded individuals and build relationships with people in the blogosphere so that you ultimately get inbound links, comments, and visibility. If you blog or post comments, you should make sure it adheres to your company’s social media policy. Thanks for commenting, Lateef.

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No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

Cheers, Sheldon, community manager for Sysomos Reply Tamar Weinberg July 7, 2010 at 2:17 pm Cool, thanks Sheldon. I also want to tip my hat to the way you respond to your blog comments. Thanks so much for the great post, -Onibalusi Reply Tamar Weinberg July 8, 2010 at 10:35 pm Yup — that Sysomos study really nailed it for me.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Leave your additions, and any questions, in the comments!

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Is Your Twitter Addiction Paying Off

Convince & Convert

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. Thanks for comment Kyle. I love the Twitter culture and community, and I spend quite a bit of time using Twitter.

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