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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? Knowing whether to respond to or ignore negative comments on a blog?

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Integrating Email and Social Media with Flowtown | Email Marketing.

Convince & Convert

“We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# If you take Flowtown for a spin (they have a free trial), will you please tell us all how it goes in the comments? Here's why: [link] [link] Alex de Carvalho 21% of US adults are online abstainers. Im Jay Baer.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Combined with the new geo-targeted social interaction tools like Foursquare and Gowalla, and the just over the horizon technology of QR codes , social graph portability and the “site-less&# Web (as Paul Gillin calls it ) is an area that smart agencies need to know now. As Jay Baer recently [.] Im Jay Baer.

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6 Lessons Learned From the Demise of MySpace | facebook | Social.

Convince & Convert

And that’s why your social media strategy must be tools-agnostic. More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? Will you do that for me please?

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. This is a social address book, and social CRM application at each extreme. It is a paid feature, you buy credits and can do emails one at a time selectively. disconnect your internet.

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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

from @themaria from @glassesgeek from @imediamichelle There were a lot of comments about not caring as much about real-time reviews, but rather caring more about reviews/tips from people you actually know. Go for it in the comments. This is really what Facebook ends up showing (via pictures, comments, etc)- just in hindsight.