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Buzzwords Decoded: 32 Social Media Marketing Terms Explained

Ignite Social Media

It’s all about likes, shares, comments, and any other interaction that shows your audience is invested in your content. What does CPC mean? CPC stands for Cost Per Click. What does CPA mean? CPA means Cost Per Acquisition. The lower the CPA, the more viable the business is generally.

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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Total Number of Comments: How many comments a post has received. Cost-per-Click (CPC): The average amount of money you’ve spent on a click. Cost-per-Acquisition (CPA): The average amount of money you’ve spent on a conversion. Total Shares: The number of times the post has been shared.

Analytics 154
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Facebook Account Optimization and Organization Techniques

Jon Loomer

Here are the account optimization questions I ask myself on a DAILY basis: Is my CPA going up/down? Is my CPC going up/down? Is my CPA going up/down? Is my CPA going up/down? Let me know in the comments below! I pull out these metrics and save them as a daily report, which I then run for each client.

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Show Me The Money – Top 5 Google AdSense Alternatives

Kikolani

Clickbooth offers yet another unique alternative to Adsense, with the option to go for both CPA (cost per action) and CPC (cost per click) solutions. CPA is the highest earner, and it’s interesting to have that opportunity if you’re not quite up to scratch with earning revenue through affiliate advertising at the moment.

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The 8 Things You Must Do to Improve Your Sponsored Social Ads

Convince & Convert

Engagement: This means likes, retweets, shares, and comments. Then make sure you’re operating on a CPC bidding model. If it’s conversions you’re after, make sure you’re paying on a CPA basis. While these metrics contribute little to revenue, they can be indicators of how well your content resonates with your audience.

CPM 148
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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Engagements: A count of all social actions taken on a piece of content, such as likes, comments, and shares. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. Cost-Per-Acquisition (CPA): The aggregate cost to acquire a customer through a campaign. Link Clicks CPC CTR View completion rate Site Traffic.

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10 Ways to Woo Would-be Advertisers on Your Blog

ProBlogger

You may offer CPC (Cost Per Click), CPM (Cost Per Thousand Impressions), CPA (Cost Per Action), or some other method of selling space. Tell us in the comments. It’s the most popular ad spot on my blog, simply because it’s above the fold, eye-catching, and easily viewable without scrolling down the page. Consider costing methods.