Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Thoughtfully and non-promotionally comment on your influencers’ blogs and/or LinkedIn discussions. Find out who’s talking.

SM2 189

SM2 Alterian Social Media Influencer 189

Bill Hartzer

MAY 26, 2010

From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry.

Cymfony 152

Cymfony Social Media Tools SM2 152

Koka Sexton

MAY 2, 2011

It’s mentioned in the comments along with several dozen other tips on social media on Small Business Trends. I’ve been using a social monitoring tool called Alterian SM2. It’s an open field and its very rewarding to see these communities coming together. It’s like the BMW of social monitoring.

SM2 72

SM2 Alterian Metrics Training 72

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Leave your additions, and any questions, in the comments! She specializes in social media strategies that lead to actionable plans to achieve real world objectives. What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 18, 2010

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army?

Questions 160

Questions Social Media Consultant Education 160

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

Social Media 257

Social Media Trendrr SM2 Alterian 257