Collaboration Hotels Marketing SMS 
Convince & Convert
APRIL 10, 2012
There are 5 of us on the team, with a half dozen other collaborators. Better explain our social media and content marketing services. Considering many of us at C&C have a background in email marketing, our subscription rate is embarrassing. Desired Behavior: Increase ratio of visitors viewing About Us. Time to fix.
Convince & Convert
SEPTEMBER 21, 2010
Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.
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