Cause marketing, Crowdsourcing, Facebook and Marketing

What you can learn from Mister Splashy Pants

Buzz Marketing for Technology

JANUARY 12, 2010

Ok so what does a humpback whale have to do with marketing? Advertising guru Russell Davies praised Greenpeace’s handling of the campaign as “one of the defining moments in New Media marketing.&# The lesson to be learned from Mister Splashy Pants is: Crowdsourcing works but only if you let go and are open to the results.

Crowdsourcing

Crowdsourcing Reddit Cause marketing Meme

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. A good example of a company’s CSR successes is Target® with its long-standing commitment to schools and education.

CSR

CSR Social Media Strategy Consultant

Social Media Informer

What you can learn from Mister Splashy Pants

Convince and Convert Blog: Social Media Strategy and Social Media.

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