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The Business (To Business) Of Social Media

Twist Image

"Why aren't there more case studies of business to business organizations using social media?" It was just announced that LinkedIn acquired SlideShare (more on that here: LinkedIn Acquires Professional Content Sharing Platform SlideShare For $119M ). Social media makes your business more findable and more shareable.

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The complete guide to B2B SEO

Sprout Social

Content SEO : B2B content marketing for SEO is the practice of using research on user needs and search intent to create content. You go through the steps of research, ideation, content creation and promotion. On-page SEO : This is the optimization of the content itself. Content for decision-makers.

B2B 117
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Fetching Friday – Resources Mashup & Kitten Meets Hedgehog

Kikolani

Blogging / Content. How My Old Blog Post Got Half a Million Pinterest Views [Case Study] – I wanted to share my own personal experience on how an old post on ecokaren received almost half a million pageviews—50% of all-time page views on the post—just from Pinterest. The right content archetypes. Business / Career.

Mashup 126
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Based on specific criteria, normally actionable takeaways and evergreen content, I review the content and post it here to share with Techipedia readers and new visitors. The content is typically introductory but occasionally more intermediate/advanced, so there’s a mix that should work for everyone. Social Media: General.

Marketing 279
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A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer Social

The Real Power of Visual Marketing There have been numerous studies showing the power of visual marketing for building brand recognition and awareness. We know that content with images is generally more engaging , gets shared more on social media and attracts more attention. Let's dive in. See their examples below.

Brands 94
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S. We like that.

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Are You Ready to Listen Differently in Social Media?

Convince & Convert

and Geofeedia surfaces all location-tagged social content for you). That’s exactly how The Mall of America uses this kind of opportunity (read an interesting case study about it over at the Geofeedia site). It was only findable because he had location-tagged the Mall. Location-based Market Research.