Remove Campaign Remove Klout Remove Social Graph Remove Social Networking
article thumbnail

Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

Brian: I’ve studied this actually, the idea of social network fatigue. And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. Is that a sign of the times? Is that a sign that we did it wrong the first time?

Klout 121
article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). McCann is CEO of Gist , a provider of real-time intelligence on your network of online contacts. I did not work on the Klout campaign. Personally, I had a problem with an airline recently.