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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Focus on Metrics: Do you know which social media platform your customers are coming from? Are they on social media? Social Integration: Are social media follow buttons included on site pages? Social Media. Repeat What Works: Did emailing an eBook result in hundreds of new leads?

Analysis 106
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An Introduction to Social Media for Business

Sprout Social

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. Being successful with social media for business comes down to creativity and engagement.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

How do you measure the ROI of your big content initiatives? We look at the numbers of social shares, links, mentions and page views. That said, the number one measurement of ROI can’t actually be measured. How do you measure the ROI of your big content initiatives? Cyrus Shepard is Senior Content Astonaut for Moz.

Strategy 152
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

This can’t be taken care of when your content has been written – these questions have to be answered before you ever start your content creation efforts. Owned Media: Using Your Permission Marketing Assets. Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] [link] Natalie Farinacci New social media search engine: Kurrently Revolutionizes Real-Time Search with Twitter + Facebook Results [link] – by @jaybaer [link] George Canciani RT @jaybaer Monitoring Facebook is viable NOW, thanks to new real-time search via Kurrently. So far so good.