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4 Things You Need to Know Before You Pitch

Convince & Convert

BuzzStream and Fractl have collaborated to figure out the most important aspects of publisher personas and pinpoint the four aspects you need to research before you pitch: Education. Similar to educational background, an influencer’s employment history can also help you understand how much she or he may already know about your topic.

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5 “Research-Backed” Ways to Earn More Social Traction for Your Blog

ProBlogger

Social Influencers + Amplifiers. In the Lifestyle vertical, the word “advice” was, on average, the fourth most-shared term from low-engagement publishers in our study, but this social traction occurred predominantly on Facebook and not Twitter, Pinterest, LinkedIn, or other social networks.

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500 Top-Tier Publishers Tell You What They Want from Content Marketers

ProBlogger

That’s why BuzzStream and Fractl collaborated to survey more than 500 publishers to find out how to break through the noise and improve your content promotion. Our survey results tell us that the following six influencers have the most impact on your open rates. Pitch Perfect Subject Lines. Speak to Their Beat.