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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

People mention what they are doing on social media channels and they also look for advice. They could be talking about buying a relevant product or service or asking questions about it. You cannot monitor Facebook, Twitter and other social networks but you can monitor forums, blogs etc. Talkwalker [Alerts are Free].

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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Audiences there are large, but they are there to connect, not to buy. Companies need to leverage different social media channels if they want buyers. You know, going back to my own history, Facebook [Fan Pages] and Twitter weren’t around when I started offering social media strategy.

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No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

And it doesn’t help for marketing — at least not the social kind. If I wanted to shout it out, I’d buy a billboard over the Strip in Las Vegas. Cheers, Sheldon, community manager for Sysomos Reply Tamar Weinberg July 7, 2010 at 2:17 pm Cool, thanks Sheldon. Great post. Congrats to you guys, by the way!)