Buzz Marketing for Technology

JULY 20, 2011

This calculation is based on the brand posting to their Facebook Fan Page twice a day and that they have a million fans which equates to 60 million impressions per month at a $5 CPM (cost per thousand impressions), so 60 million impressions.

CPM 276

CPM Facebook Buy Cost 276

Buzz Marketing for Technology

DECEMBER 8, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. And as more people find out about this gem of an advertising experience CPC and CPM prices will continue to march upward – I have already begun to see this in my own ad buys!

B2B 279

B2B Marketing Mobile CPM 279

Buzz Marketing for Technology

AUGUST 10, 2009

Those unwilling marketers like me who were not willing to pay the Internet bubble prices for CPM (cost per thousand) impression based model demanded a more accountable model from our media partners and CPA (cost per acquisition) was born. The stronger the profile of an individual the higher the price it will be to reach them.

CPA 100

CPA Cost CPM Price 100

Buzz Marketing for Technology

FEBRUARY 9, 2011

In addition you can buy monthly reports that add quantitative analysis using their analysts. They can identify a media value using CPM rates: neutral sentiment gets regular CPM, positive weighted higher and negative weighted lower. ANALYTIC AGGREGATORS.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275