Firebelly

JANUARY 29, 2010

Using a database of over 30,000 accounts that have been analyzed with TweetPsych, the first dimension I’ve looked at is “Social Behavior”. The more friends in my social circle (aka my "social graph") talk about your brand, the more likely I am to see your brand, click on your brands listing and become another voice talking about your brand.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. Social media optimization is a big part of our business for several reasons.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Laurel Papworth

AUGUST 1, 2010

So we use real money (which is itself virtual medium of exchange) to achieve frequent flyer points and loyalty card points (also virtual) which we then swap for Facebook Credit to buy virtual items in virtual worlds. From Inside Social Games - the social economy will trump capitalism perhaps?

Facebook 105

Facebook Virtual World Foursquare Banking 105