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What's your social currency?

Akamai Marketing

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales.

Lurker 203
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Director of Sales for @ klout. Though she writes mainly on pharma-related subjects, her blog topics also include branding, family, fundraising, innovation, leadership, and Twitter. CMO with Siegel + Gale, a brand strategy, customer experience and design consulting agency in New York. Amber Buhl. Ellen McGirt. Elise Segar.

Twitter 279
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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

10 Ways to Build Your Twitter Following Like Big Brands Do by iMedia Connection. “Big brands typically emphasize positive things and never go on a stream of consciousness rant. Tips for Twitter Brand Pages. 4 Ways to Leverage Twitter’s New Brand Pages by iMedia Connection. ” WTF? Twitter Abbreviations.

Tools 203
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Best Twitter Guides, Tips and Tools of 2010

Webbiquity SMM

You might gain information, competitive intelligence, insight, a new supplier or partner, publicity, brand awareness, an idea, customer insights, and yes, even a potential customer. 8 Ways to Not Get ReTweeted by HubSpot Blog. Somewhat surprisingly, Klout scores appear to have little correlation with retweet rates.

Tools 193
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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. The Ultimate List: 100+ Twitter Statistics by HubSpot. ** 5 Stars.

Tools 207
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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. Brands Face Stream Fatigue as Consumers Look Beyond Gimmicks in Social Networks by Brian Solis.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Among them: asking questions, getting answers, building your brand, and driving targeted traffic to your website. Adoption soared. 85% of Inc. A formula for finding social media fans by iMedia Connection.