Direct Marketing Observations

MAY 13, 2022

As hard as it may seem to fathom, social media is the engine that drives the world’s collective opinion. Brands finally get it in 2022 that the key to great social media engagement is telling real stories. The value of how “to do” social “right” for brands and businesses becomes non-negotiable in 2022. It’s a natural fit.

B2B 112

B2B Social Media Conversation Platform 112

Direct Marketing Observations

JANUARY 12, 2012

Conversocial enables workflow for multi-person teams to tackle the consumer communication for large brands. Twylah allows users to create a branded page for their Twitter stream. EveryStockPhoto bills themselves as “the largest search engine for free photos.”

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Direct Marketing Observations

JULY 15, 2011

Simply put, a bunch of software engineers and developers built a system in which they assumed they knew what the user wanted without really asking. The biggest mystery however lies with marketers trying to get inside the heads of the users to determine how they can turn them into loyal brand advocates. The reason? Stay tuned.

Social Media 168

Social Media Startup Engineering System 168

Direct Marketing Observations

AUGUST 27, 2010

Which means for most of us, reputation management means trying to control or do something about the bad comments that show up on Google’s first page of search results about our brand. Tags: social media optimization marc meyer reputation management rohit bhargava search engine optimization social media tom martin.

SEO 162

SEO Social Media Reputation Mashup 162

Direct Marketing Observations

SEPTEMBER 20, 2011

B) Typing in a specific brand into Google. B) Typing in a brand name lends itself to resellers bombarding you with “their” deal. At the least, when has doing research on a brand lent itself to a highly ranked result of a brand reporting that it’s product sucks? See the challenge foe the brand?

Forums 148

Forums Research Buy Compete 148