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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. Instead, focus on the data that matters—the numbers that prove your effort has had a positive, bottom-line impact on the business. Conversion metrics. Brand Awareness.

Metrics 112
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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks. Monitor keywords with Keyhole for free 6.

Tools 52
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5 Tips To Boost Sales With Proper Data-Driven Social Media Strategy

Keyhole.co

Data is the new oil. Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. Let’s explore how proper data use can help you boost sales through social media in this article. Five ways social media data can take your strategy to the next level.

Data 108
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5 Ways To Boost Sales With A Data-Driven Social Media Strategy

Keyhole.co

Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Relevancy: the data reviewed should be relevant to the issue at hand.

Data 52
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9 Essential Social Media Metrics To Track In 2023 [+ 6 Best Tools]

Keyhole.co

With these metrics, you get to know where you stand against your competitors when it comes to online conversations. In other words, you get to see how many people are talking about your brand online and how they feel about it as compared to your competitors. Conversions are a metric not to be overlooked.

Metrics 52
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10 Best Facebook Competitor Analysis Tools

Keyhole.co

Being an established brand on Facebook is not enough to stay relevant in the market. The data you gather will show posts that get the most traffic. Provides API access, which allows users to analyze data in a much more detailed way. offers 90+ free data studio report templates. Provides CPC and CTR data.