Convince & Convert

MAY 25, 2010

When I ran an agency, I put just as much stock in prospective employees’ Excel abilities as I did in their Word, Powerpoint, or Photoshop skills. Online marketing success is more about science than art, and whomever keeps score eventually controls the budget. Adjust Staffing and Timelines. You’re ALWAYS marketing. Every search.

Marketing 123

Marketing Social CRM Conference Social Media 123

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. SEO Book): Peter Da Vanzo gives a good beginner’s guide for how to get into SEO for your new website. Yes, you read that right.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 8, 2008

What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer? This is not just standard required job skills but rather a deep interest that pervades one’s day to day life.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

JUNE 23, 2010

As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right. Next-generation crowdsourcing always recognizes effort via reward, social status, and incentives that are meaningful to the user.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121