Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. And as a side benefit, this is helpful for SEO. Link it to the page on your website about that product.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

AUGUST 23, 2010

Can social media costs be justified on the P&L, so that as belts get ever tighter in this stagnant economy, these projects and tasks can be spared the budget axe? The Real Cost of Social Media by Danny Brown. product innovation, branding and awareness, links for SEO benefit), though that value may be difficult to quantify.

ROI 193

ROI Social Media Vocus Metrics 193

Convince & Convert

AUGUST 2, 2012

Eric : This stat of the week came by way of Ian Greenleigh of Bazaarvoice , who basically emailed Jay saying, “Hey, check out this data. But at the same time, there’s a corresponding rise in content marketing , which is not no cost, but it’s certainly lower cost than most things involving a media buy.

Social Media 115

Social Media Groups Groups Team 115

Webbiquity SMM

SEPTEMBER 12, 2011

Social Media and SEO. Why social media optimization is the new SEO by iMedia Connection. The Social Media Marketer’s SEO Checklist by SEOmoz. Adam Boyden details key features and capabilities of several fee-based and free (or low cost) social media monitoring tools including Sysomos , Beevolve and ReSearch.ly.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

SEPTEMBER 10, 2012

LeadLife is designed to increase qualified leads while shortening sales cycles and decreasing the cost of sales. Erin is the Chief Marketing Officer for Bazaarvoice , a brand engagement and social data integration platform, in Austin, Texas. Lisa also recently authored a guest post here on web analytics and lead scoring. erinclaire.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257