Convince & Convert

SEPTEMBER 21, 2010

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? If Twitter isn't the spot there needs to be a tool that can help on Facebook without breaking the bank! How can your brand participate in this space most effectively?

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

MARCH 18, 2010

2nd page of this paper as proof: [link] [link] Weintraub Adv RT @jaybaer: Getting Serious About Social Media [link] [link] themaria I like it. I like your FB group as a newsletter analogy. link] [link] Social Media Getting Serious… Social Media is about keeping fans, not creating them! How can I help you?

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

APRIL 22, 2010

During the session, an audience question got me fired up (no surprise, as the Social Fresh attendees were a very smart, engaged group). Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing. Whatchew Talking Bout?

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Convince & Convert

JULY 8, 2010

While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. Why is email such a steady producer? It most certainly isn't.

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

JULY 13, 2010

Every single person in a public relations firm should: 1) understand the impact of social media and 2) be able to activate that marketing potential for their clients. Honestly, as an employer, the idea that there can only be a select group of firm experts makes my blood boil. It’s a big world out there.) How can I help you?

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

SEPTEMBER 20, 2010

I joined it to yell at Wachovia Bank because they were mistreating my wife with inexplicable fees. link] [link] Lanmark Group A good read for all: Is Twitter for Business Even Worth the Trouble [link] [link] Shari Weiss RT @jaybaer: Is Twitter for Business IS Worth the Trouble? You certainly covered some great reasons to that point.

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

SEPTEMBER 21, 2010

For example, when I’m ready to invite people to my new Facebook Fan Page, I can use Flowtown to determine which of you are active on Facebook, and send an email only to that group. I will share this on my social media Blog. link] [link] Ken Banks The 39 Social Media Tools I’ll Use Today Revisited [link] Powerful A Must-Read!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JUNE 23, 2010

Groups : Facebook Groups still exist, but I wouldn’t encourage using them unless you’re looking to maintain a fully closed and private community in the confines of the service. Normally, Groups exist to let people congregate around a common interest. And if it does still exist, a Facebook Page may make sense.)

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

JUNE 16, 2010

The Secret Sauce Is Relevance I’m noticing common themes among social media successes like BBVA bank. USAA Bank already knew that customers were using technology to make their “banking lives&# more productive. Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!),

Social Media 120

Social Media Strategy Mobile Consultant 120